In addition to adding product details, products can also be added to a shopping basket which can then be forwarded to the relevant Minitüb region as an inquiry.Ī full-text search function covers all the content of the catalogue. More in-depth product information is made available to customers with their own login. The online catalogue can be accessed by all the website visitors. The high-performance CMS can be used to add marketing copy and further information to the existing catalogue pages. There is also a manual upload function in the website’s back end. An XML file is used to update the product master data every night. This then guarantees that each and every customer who uses the online catalogue is presented with the products available in their region. ERP entails the products that are to appear online being marked and allocated to a region. The catalogue’s structure and products are based on the ERP system. The visitors are then forwarded to the relevant country website or sales region, depending on which country they select. Visitors to the website arrive at a centralised corporate section in four languages which gives them a list of countries to choose from. The first project phase entailed developing key elements such as general pages of company information, a comprehensive catalogue with a shopping basket function and a download section. This CMS allows the content of the individual countries’ pages to be managed individually, meaning that the content can now be updated quickly. The solution in detailĪ completely overhauled website was developed on the basis of the content management system by Ibexa. The new website was to bring together the various company websites around the world and communicate the company’s identity in the best possible way. The catalogue was initially planned to be in four languages (German, English, Spanish and Russian) and addresses the international market. The aim was to develop an appealing and professional website combined with an online catalogue for industry customers.
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